Group project

FOR

UNIVERSITY OF THE ART LONDON

XL Recordings Brief 

Students are invited to be the
creative director of the following 360 campaign:

How can Ibeyi authentically connect with their fans through multiple platforms and mixed media to produce an intentional 360 visual campaign?

Album cover options

Vinyl cover

“Spell 31”

Spotify Canva

Event posters

Temporary tattoos

I had the idea to propose temporary tattoos as merchandise to promote “spell 31” album with illustrations that I designed based on the aesthetic of the ablum.

Merchandise

Journal

Music video proposal for Ibey’s album

“Spell 31”

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Short Experimental Videos